Why, oh why, oh why?

Yes… more thoughts on ‘why’!

When we start with ‘how’ or ‘what’, we quickly become locked into existing ways of working and thinking.  We tend to defend the status quo, to seek certainty.  We are not adaptable or agile.

When we start with ‘why’, we have the capacity to adjust, to develop, to grow, to change direction while staying true to our core.  With clarity on ‘why’, the ‘how’ and ‘what’ can be flexible.

As I read yesterday – in a book called ‘Ten things to do in a conceptual emergency’ –

We tend to standardise … and yearn for certainty when we should opt for learning…  In unknown territory we need a compass not a map, something to give us direction and purpose.


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