Points of connection

Daniel Pink posted this as an example of ’emotionally intelligent signage’: 

I like it, and I hope that the campaign helps to make roads safer… but that’s not why I’m writing this entry.

It occurred to me that the sign will be effective IF adults take responsibility because of a point of connection (if you like, a ‘stop and think’ moment).

This resonated with me because I’ve been adopting a ‘point of connection’ mentality in aspects of my work.  I work in social services, and I find my self asking (with increasing frequency), ‘How would my Mum respond to this service?’.  So, triggered by Daniel Pink’s sign, I wonder how our world would look if we all approached our decision-making from the ‘point of connection’?

This doesn’t only apply in public service or the not-for-profit sector.  It could apply to banking, commerce, fuel tanker drivers, football managers… and so on.  ‘Point of connection’ thinking should bring a personal dimension and corresponding increased sense of responsibility.

Do we really need signs to remind ourselves of this?